“Safety” is Risky for Learning

In his book Leap First: Creating Work that Matters, branding guru, and author, Seth Godin invites us to consider two choices that guide our lives: Safer or Better.

Safer leads to security and comfort from the planned and predictable.

Better involves taking risks in unpredictable situations to make a difference.

In this world of disruptive change, Seth warns of the costs of playing it safe. His framework distinguishes between comfort zone and safety zone. Today, playing it safe is actually riskier and taking risks may be the safest path — at work, in our career, and DOWNLOAD PDF